Video conferencing trends for 2015

Video conferencing trends for 2015

There has been a noticeable need for companies to set up their infrastructure in a way that is as agile as possible.

Flexible working has become a practice that is no longer restricted to the odd pioneer, but one that is almost expected of all employers.

Unified communications has been central to that approach and has, in many cases, been spearheaded by the use of video conferencing.

And a recent report from proAV has suggested that the relentless march of video conferecing solutions is unlikely to slow down over the course of the next 12 months.

The report, conducted by Infonetics, suggest that video conferencing, along with the immersive telepresence market will more than double in value to over the £3 billion ($5 billion) mark.

That prediction comes amid an ongoing increase in the demand for more sophisticated immersive systems in an age where long-distance communciation has become increasingly in demand for businesses in a variety of sectors.

Danny Rogers, video communications sales manager at proAV, said: "More organisations than ever want to experience video conferencing as a means of cutting costs and saving time as well as meeting their social responsibilities in terms of their environmental impact."

The advantages of such an approach are not difficult to comprehend, with eBay's director of global communications in emerging markets, Steve Milton, claiming in a recent blog post: "The benefit is that video-conference meetings – even if people are at home, at the airport or wherever – are much more effective and efficient than teleconferencing. People watch and are being watched, and it is generally a much more engaging way of holding a meeting."

It is for that reason that many experts believe video conferencing is destined to overtake teleconferencing for everyday meetings.

It seems there is no reason why that shift in approach cannot happen over the course of 2015.