Online video conferencing set to increase dramatically over next few years

Online video conferencing set to increase dramatically over next few years

The use of online video conferencing applications is set to increase dramatically over the course of the next few years, new research has found.

Cisco's Visual Networking Index (VNI) found that global internet protocol (IP) traffic will see a near threefold increase by 2018.

The firm claims that this rise will mainly be driven by the continuing use of mobile devices, faster internet speeds creating more users, and a greater demand for video content.

As a result, some analysts have predicted that video conferencing could soon become the preferred method of communication for many businesses, particularly due to the fact that it fits in with other practices to create a flexible working environment.

Mobile or remote working has become highly popular with many firms across a number of different industries and sectors over the course of recent years.

Indeed, a recent survey by conducted for O2 found that by implementing mobile working practices, public sector organisations could be in line to make savings of up to £7.2 billion.

And with more businesses beginning to see the benefits of using such an approach, it is therefore perhaps no surprise that IP traffic is set to increase.

Indeed, Cisco research suggests that IP video will account for 79 per cent of all IP traffic by the year 2018, up from the 66 per cent recorded for 2013.

Wi-Fi and mobile devices are also set to account for 61 per cent of IP traffic over the course of the next five years, while also generating 76 per cent of all internet traffic.

Many users will also benefit from faster broadband speeds. Global connections will reach a pace of 42 Mbps by 2018 and could even reach 100 Mbps in Japan and South Korea.

Doug Webster, vice president of Products and Solutions Marketing at Cisco said: "Today, we are firmly in the 'Zettabyte Era' and witnessing incredible innovations and shifts in the industry. The reality of the Internet of Everything (IoE), the increasing demand for network mobility, and the emergence of 4K video are among the key trends highlighted in this year's forecast that represent significant opportunities for service providers today and in the immediate future."