Businesses ‘missing a trick’ by waiting for FTTP despite superfast internet

Businesses ‘missing a trick’ by waiting for FTTP despite superfast internet

The UK is making great strides in improving its connectivity thanks to superfast internet access, which will prove beneficial to both businesses and communities.

While organisations are always on the lookout for bigger and better, those who are choosing to hold out for fibre-to-the-premises (FTTP) are 'missing a trick', according to Zen Internet.

Andrew Saunders, head of product management and marketing at the organisation, said that companies are being led to believe that they must have superfast broadband delivered via fibre directly to their premises, with anything less than this being unsatisfactory.

"The government is working with the industry to try to deliver Europe's fastest broadband network by 2015 and we hope that they succeed, but meanwhile the needs of businesses can be met right now from existing fibre-to-the-cabinet (FTTC) options, and this is not being made clear," he added.

FTTC works through a link from the local exchange and the cabinet out in the street. The connection from here to the office is then made with copper, which is the same for ADSL services, where the metal works very well over short distances and is able to carry high-speed internet.

It comes in the wake of mounting criticism that there is a lack of investment and ambition being demonstrated by key infrastructure providers and the government in delivering the fibre services extensively throughout the UK.

"Over half of premises in the UK can already access FTTC broadband, a solution which avoids disruption and guarantees high performance and reliability. Most organisations don't need the 330Mbps promised by FTTP, and will find 80Mbps more than enough and large enterprises demand bespoke solutions, so for them the debate is largely redundant," Mr Saunders explained.

Figures suggest that the take-up rate for superfast broadband in the UK currently stands at around 13 per cent, and it is hoped that as access grows across the country that that this number will rise steadily.

He noted that customers might not see the value in signing up to a faster service than they already have as they believe that the speed they currently get is more than enough for them.

"There are a range of FTTC options offering superfast, stable services, available immediately, and we would like to see a greater emphasis on how businesses can access these right now to benefit their day-to-day operations," Mr Saunders said.