Smartphones, tablets and BYOD boosting productivity and profits

Smartphones, tablets and BYOD boosting productivity and profits

Businesses that embrace the qualities and benefits of smartphones, tablets and the bring your own device (BYOD) trend are more likely to report an increase in profit, new research has found.

According to a worldwide survey of around 600 C-level executives and IT decision-makers in 19 countries conducted by Wakefield Research, found that using mobile devices within an organisation makes it 54 per cent more likely to report increased profits.

More than six in ten firms said the majority of their employees are now using personal devices in the workplace.

Over half (54 per cent) of the respondents explained that the majority of their workers are using smartphones for basic functions like checking emails, reading online documents and updating their calendar with appointments and meetings.

Mick Slattery, vice president of Avanade Global Service Lines, which commissioned the survey, said: "The nature of work and how business gets done is going through a transformation. Consumer technologies in the workplace are a significant catalyst for this transformation."

"Executives are capitalising on the opportunity these technologies offer by adjusting business processes and updating policies with measurable results in areas such as customer service, profitable growth, happier employees and bringing new products and services to market faster."

Tablets were also seen to be having an impact on the workplace and the productivity of employees. A third of respondents said the majority of staff members are using tablets everyday for work-related purposes.

It was found that these mobile devices are being used for more complicated tasks, such as managing customer relationships, project management, creating content and analysing data.

The benefits of mobile devices are wide-ranging and their impact on organisations has seen many firms adjust their processes to support them and allow workers to get the most out of the experience.

Almost three-quarters (71 per cent) of companies surveyed have altered at least one internal process to make better use of the technology, including changes to processes in IT management, sales and marketing, HR and customer services.