‘Choose your own device’ to replace BYOD?

‘Choose your own device’ to replace BYOD?

Businesses will move from the BYOD trend into an era of choose your own device (CYOD), an expert has predicted. 

Haresh Khoobchandani, managing director at Microsoft (Thailand) said that CYOD is likely to become a mainstream trend for businesses in 2014 due to the increasing number of tablets and ‘phablets’ (devices that lie somewhere between a tablet and a smartphone) in circulation. 

Speaking to The Nation, the expert underlined that with this technological shift in mind, businesses are likely to tighten the reins on the security and privacy of organisational data. This means that they may be more reluctant to let employees use their own devices, with BYOD schemes having come under scrutiny when it comes to data security. 

Mr Khoobchandani noted: "I believe there will be a growing demand for businesses to redefine their engagement experiences with their customers. 

“From financial institutions to healthcare, there will be a demand to redefine experiences through the use of mobile devices that drives ease of access to information and resources whilst ensuring strong connection back to the organisation's back end.”

He added that the consumerism of IT will continue to grow, meaning that chief information officers are set to face a number of challenges surrounding data security and privacy – which he described as a “real risk to businesses if BYOD deployments are not managed well”. 

Other trends business technology can expect to see during 2013 include social, cloud and ‘big data’, according to the expert. 

Mr Khoobchandani also noted that 2014 will see a refocussing on the total cost of ownership (TCO), as well as scalable infrastructure and security. 

As a result, more customers will be seeking out a platform that seeks to integrate core infrastructure, application services and business productivity. This is likely to manifest itself in a business desire for a richer technological experience while also still wanting the choice between a cloud and an on-premise offering.