Vodafone now boasts one million 4G customers in the UK

Vodafone now boasts one million 4G customers in the UK

UK network Vodafone has announced that it is continuing to make progress with the rolling out of its 4G platform, claiming to have now signed up one million customers across the UK.

Demand for the company's superfast mobile broadband service has seen substantial levels of growth over the course of the year.

In the release of its latest results, it claimed around 900,000 people were currently using the firm's 4G network as of the end of June.

And the firm confirmed to V3 that it had since passed the one million mark due to a significant number of customers signing up to the service over the past few weeks.

Such a level of growth is especially staggering given the fact that only 500,000 were supposedly using the service back in February.

Yet Vodafone now claims to have extended its 4G coverage to around 40 per cent of the UK.

Such an impressive level of growth will undoubtedly come as a big boost for British businesses, many of whom have become increasingly mobile in their operations, with strategies such as bring-your-own-device becoming more prevalent as a result.

The rising coverage of 4G will undoubtedly serve to fuel such an approach further, offering employees a greater standard of connectivity, which will allow them to take the office with them no matter where they are.

As well as 4G, Vodafone could also be set to step up its efforts around cloud and machine-to-machine communications, a move that would surely see it become even more popular with British firms.

In a statement, Vodafone said: "We won a number of key contracts in the quarter utilising our full range of services for enterprise customers, including unified communications, fixed line, mobile, M2M [machine-to-machine], and cloud and hosting services."

It comes on the back of a disappointing set of financial results, which stated that revenue at the company was down by 4.4 per cent.

Vodafone will be hoping that by improving its 4G coverage, it will be able to turnaround that situation.