Qualcomm to boost mid-range smartphones

Qualcomm to boost mid-range smartphones [Image: Geber86 via iStock]

Qualcomm has announced it is releasing two new mobile platforms to strengthen the mid-range smartphone market.

The company said the new Snapdragon 660 and 630 will support top-tier experiences while balancing performance, cost and power. It added that the platforms have been designed to support better performance, which will then enable more advanced photography and enhanced gaming, as well as extending battery life and faster LTE speeds in mid-range devices.

According to Qualcomm, the Snapdragon 660 and 630 mobile platforms include the Snapdragon 660 and 630 systems on chips (SoCs). This encompass the baseband functionalities, as well as software and hardware components, including radio frequency front end, integrated Wi-Fi, power management, audio codec and speaker amplifier.

Kedar Kondap, vice-president of product management at Qualcomm Technologies Inc, said: “With the introduction of the Snapdragon 660 and 630 mobile platforms, we are thrilled that features such as improved image quality and fast LTE speeds will now be available in a wide array of devices without sacrificing performance or quality.

“This ensures that a greater number of consumers will be able to take advantage of higher quality user experiences in camera, audio and visual processing, connectivity, improved CPU and GPU performance, fast charging, security and machine learning.”

Qualcomm has focused on improving seven different features with the new platforms. These are: the camera; audio/visual processing; connectivity; CPU and GPU; faster charging; security; and machine learning. It is likely that these capabilities will attract business users of mid-range devices.

The company said that the Snapdragon 660 and 630 share the same modem and camera architecture, while being pin and software compatible, which will make it easier for original equipment manufacturers (OEMs) to build, test and calibrate their devices.

Both platforms provide 4K video capture and playback capabilities, along with 8GB maximum memory and Vulkan API support. The Snapdragon 660 also supports displays up to QHD (2K) resolution, while the 630 supports FHD/QXGA (1080p).