More than a third of data to be in the cloud by 2016

More than a third of data to be in the cloud by 2016

The most recent survey conducted by Gartner has revealed that consumers and business will continue to make the move towards the cloud.

Analysts at the firm believe that more than a third of data will be stored in the cloud by the end of 2016.

The research firm has also suggested that the shift towards the cloud will be driven by the proliferation of smartphones and tablet devices and the growth of the bring your own device (BYOD) trend around the world.

Camera-equipped smartphones and tablets have increased the digital data consumption further and Gartner predicts that the digital storage needs across the world will grow from 329 Exabytes in 2011 to 4.1 Zettabytes in 2016.

Shalini Verma, principal research analyst at Gartner, said that the post-PC era and multiple connected devices is leading to a huge increase in demand in user-generated content that requires storage.

A host of major players have entered into a price war to provide cloud storage services to businesses at the cheapest rates.